Refocusing for the Frontier

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From the beginning, Adventist Frontier Missions has existed for one purpose—to establish indigenous Seventh-day Adventist church-planting movements among unreached people groups. Today, we are carefully evaluating everything we do through that lens by walking through a season of intentional evaluation, prayer and strategic adjustment. We are asking a simple but essential question of every structure, every project and every role: Does this help us reach the unreached more effectively?

Let me be clear: We are not redefining our mission. We are returning to it. Allow me to speak to you directly about these changes and why they matter.

One of the most significant organizational modifications involves our international offices. Historically, AFM has operated through multiple international entities, each with its own name, board, website and communication channels. While this model has served a distinct purpose, it has also created a silo mentality, duplicating structures and tasks, increasing administrative costs and diluting our shared identity.

We are now moving forward by restructuring into a single, unified international organization with a clear AFM identity and brand. This strategic step will strengthen our global cohesion, simplify communication and reduce unnecessary overhead. The result is straightforward: more resources directed to our frontline mission and less spent on maintaining parallel structures.

This realignment is about stewardship, about effectiveness and, ultimately, about mission.

Simultaneously, we are aligning our internal operations with this renewed focus by reviewing and adjusting our office structure to ensure every role directly contributes to advancing our mission and vision. We are also carefully evaluating each mission project, ensuring our efforts remain centered on unreached people groups and sustainable church-planting movements.

To further strengthen AFM’s critical missionary training, we are appointing John Holbrook as director of our training department, bringing frontline field experience and focused leadership to missionary preparation. Meanwhile, Laurence Burn is stepping into a new role as AFM ambassador, where he will represent the mission, inspire supporters and expand awareness of the frontier fields. These complementary roles allow us to deepen our training and broaden our engagement. 

Each step we take is saturated with earnest prayer, thoughtful counsel and a deep sense of responsibility: to the mission, to those we serve, and to you, our faithful supporters who make this work possible. Thank you.

As we move forward, our commitment is to ensure greater clarity, greater focus and greater faithfulness to the calling God has given us. Please continue to pray for wisdom, unity and open doors among the unreached. Stay engaged with the stories and needs coming from the field. And consider how God may be leading you to give, thus directing more resources to the front lines of mission. 

By God’s grace, together we can share the gospel with those who have not yet heard. The frontier awaits.

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